MATTHEWS/MADE HUMAN CRAFTED BRAND CREATIVE + COPY Erik Matthews is a Denver-based independent advertising creative and copywriter who makes work people like for brands people love.
[ ELEVATOR PITCH ]Born in boutique shops, forged in global agencies, currently operating as a free-agent collaborator, l've helped shape words and ideas for emerging companies to some the world's best-known brands — with an obsession for smart strategy, audacious ideas, compelling storytelling, and business-altering results.
Featured Work
Corpay
FleetCardsUSA
Glock
[ SERVICES ]What I Do
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Client Immersion
Business Objectives
Competitor Analysis
Strategic Roadmapping
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Mission, Vision & Values
Taglines
Key Messages
Brand Narratives
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Creative Concepts
Development & Refinement
Cross-Channel Execution
Creative Direction
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Brand
Advertising
Broadcast
Digital & Social
Print, Direct & OOH
Retail & Shopper
Websites
Collateral
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Strategy & Canvassing
Business Names
Product & App Names
Availability & Ownership
Origin Stories
[ BRAND SNAPSHOT ]
[ DEEP THOUGHTS ]